Qualities of a Good Web Development Company

If you have been in the business sector for a while, you must be aware of the role a website plays in boosting sales. Of course, a website requires an efficient web developer or a company. Looking for one can be quite a task. Are you tired of looking for a web development company in Delhi NCR region? In order to simplify your search for a good web development company, it is essential to look for certain traits. To aid you in your search we have compiled a list of features of a good web development company. Take a look.

1. A Versatile Portfolio:-
It is important for a web development company to stretch the boundaries have a diversified portfolio. A company that has experience in developing websites for different niches is likely to provide you with what your business needs. Their team should be able to come up with creative ways of converting your brilliant ideas into reality.

2. A Web Presence:-
What's the use of having a web development team with no internet presence of their own? Carefully skim through the agency's website before hiring them to get an idea of their design. This also provides an insight into the creativity of the team members and what all they can do for the development of your website.

3. Transparent Work Process:-
If a web development company does not make the costs clear in advance or tries to postpone important discussion with topsy-turvy and sugar-coated conversations, consider this to be a red flag. The working methodologies of a good agency are transparent in terms of procedures and payments.

4. Communication:-
Ensure that the team members are active and available most of the time to facilitate a healthy communication. If there are any changes to be made, it can be accomplished easily if your business representatives are connected with the web development team.

5. SEO:-
SEO is the most important factor to drive organic traffic to your website and boost sales. Thus, make sure the company you are opting for comprises of SEO experts besides web developers.

Qualities of a Good Digital Marketing Agency

 

Digital marketing has become a significant aspect for the development of any business. Due to the increasing importance of maintaining a decent online presence, it is necessary for businesses to approach a well established and reputed digital marketing company to carry out specific tasks. There are certain qualities to look for before opting for a digital marketing agency in India. Let us take a look at some of those important qualities.

1. Data Driven :- A company that uses tools and trackers such as analytics to measure the performance of digital marketing campaigns has a better chance of providing your business with an overall increased revenue. Their calculative approach towards targeting the audience can boost sales and drive more traffic to your website.

2. Exceptional Content :- Someone has rightly said, ‘content is king’. A digital marketing company offering high-quality content with an impeccable content marketing strategy will ensure increased traffic and more conversions for your business. 

3. Focused on Design:- When a company combines various digital marketing strategies with an exceptional campaign design, it can work wonders for your business. A tactful combination of outstanding content, clear strategy and an appealing design helps in grabbing the user's attention and this, in turn, hooks them to your site.

 4. Targeted Promotion :- A good digital marketing agency has the potential to easily target customers according to their needs. They understand what kind of products are appealing to which age group and gender. Thus, a precise target audience leads to more conversions.








5. Updated :- A well-established digital marketing company is familiar with the current market trends and always stays updated with any changes in the industry.

If you look for the above-mentioned qualities in a digital marketing company and opt for the one that has them all, nothing can stop your business from reaching the pinnacle.

Tips To Follow While Choosing An Android App Development Company For Your Business

In order to make your mark in the fiercely competitive market in today's world, businesses must to make sure that they gain an edge over their competitors. Earlier, developing an Android app for your organization would do the trick but now, this strategy has become mainstream. It has become increasingly challenging for businesses to survive without a well-maintained and a fully functional mobile app. However, this does not  mean that you should opt for the first android development company in India that you come across. It is essential to conduct an in-depth research for the same and then make the decision. Building on this, let us take a look at some of the tips that you must follow while choosing an Android app development company for your business.

1. Know what you exactly want:- Before hiring an Android development company, it is important to know your exact business requirements. This facilitates a smooth conversation between the business owners and the service provider. Also, different developers specialize in apps of a specific and defined niche. For example, if your strategy is to increase customer engagement with the help of Augmented reality, choose a company that has developers specializing in this field.
2. Do an in-depth research:- It is not necessary to select your neighborhood Android development company for developing your business. Conduct a thorough research about such companies all over India to ensure that you are getting exactly what your business needs.

1.  Prefer quality over rates:- If the company of your choice is offering an exemplary quality of services but it is a little over the allocated budget, do not commit the mistake of opting for a company that is offering its services at a cheaper rate. The reason for this being that usually such deals are too good to be true. Therefore, always choose quality over a slight change in the budget.
2. Consider experience:- Experienced developers are better at fixing bugs in a short span of time. Thus, make sure you take into consideration their experience before making a decision. Although, this should not be your sole criteria. 

In order to keep at par with the latest business trends, opt for the best android development company in India. This way, your company can meet the set targets and reach out to a wider audience base, thus, increasing the overall revenue generated.

Psychology of Colour Marketing

Content and digital marketing is difficult but you always have to start from somewhere. Your social media agency in Delhi can help you with this. The social media agency will actually provide life to your initial idea.
When we talk about the content, we know you want it resonate so that your customers take time to react and understand it well. Your content should be such that your customers engage with your marketing. No matter if, you want your customers to be educated, informed or excited about the content, the choice of colour that you add to the content can help.
How do you make use of colour?
Psychologists believe that the colours are tied with emotion and they are responsible to guide the feelings and emotions. For brands, it is important to embrace these hues and create a colourful harmony between the marketing.

Look at the various brands in the market and you will find that each brand has its own identity and it has carved out its presence in all those years based on the quality of its products, services and personality. The colours used in the brand make its recognisable and it is because of the colours that help the customers to remember it always.
Creating a colourful content is very important and when any digital marketer makes the right use of colours along with the content, the content is bound to be popular on the web. It is always important of the brand to be colourful. People generally do not remember bland brands and its logo. You should make use of colours and styling throughout and colour is a very important element. You might take some time to understand the colour concept and its usage but a digital marketing company knows about this.
Come to Green Web Media and we will help you solve all your queries. 

The Designers Will Rule The Web Soon

Look back some 25 years ago and you will find that web designing was all about complex codes, programming languages and the power of a text editor to build incredible products. The designers, however, had a role to play in it but they were mostly behind the scenes and little did people know about them. When it came of web development, the web designers remained at odds only; they were hindered by the limited tools and those tortoise walk standards. 

From now on, the next 25 years will be all about design. The designers can make significant progress by opening up the power of web development packages in India to the masses. The way things have transformed for desktop software, blogging services, powerful web design software can absolutely change the way we create the web. 

A few years back, getting into web designing was easy. But if you talk about today’s scenario, things are different. It is not easy to enter the web-designing field and do well. There is lot of competition and getting through a popular web design company is an entirely different challenge. The browsers definitely have become easy to develop but the learning curve to develop them has become steeper. The scope of HTML and CSS has grown manifolds and Java Script has become a vital element of most of the websites and applications.

However, the web designers should be creative at using the designs as well as codes to get through in this industry. A web designer should be multi-tasking because the web today has made incredible progress. It is not easy for each of the web designer to keep pace with the web today. Every second brings in a new technique to learn and the ones who are able to sustain, are the ones popular in the world. 

Having said this, there has been significant development in the web design codes but very little development in the visuals that is posted on the web. We should aim to create an ideal web design tool that should fit the interactive medium of web. It should facilitate the designer to customise the canvas as per the requirement. The tools should allow the designers to type a code in one window and facilitate a new window to see if it is producing the same results as desired. 

To get further information on web designing, you can count on us anytime. 

Four Marketing Strategy For 2019

Well, we are progressing towards the later months of 2018 and the marketers are cautious about planning their next year’s marketing strategy. Apart from the excitement of making resolutions, the marketers also need to start thinking about how they are going to change their marketing strategy from previous years’ to boost a little more growth. When we talk about planning a marketing strategy ahead of time, the marketers suffer from anxiety but eventually, they learn to deal with it.

The top digital marketing companies in India run a lot of strategic marketing planning programs every year. By attending these programs, it is easier for marketers to choose a good strategy for the upcoming year. However, if you are not ready for such programs, we are here with four marketing strategies that are surely going to help to devise a unique strategy for your business. Stay tuned:

Do what you did last year:-
The best approach to set what you did last year. If not more, you can at least follow the previous year’s marketing model so that you will not fall behind. This will make more sense when the company’s performance was satisfying and the business operations did fair in the market. So, it will be a good bet that the strategy that worked last year, will work this year as well.

Copy the Competition:-
However, copying is bad but in the business world, it is worth it. If you cannot devise anything on your own, take a cue from the other brands and work on it. Buy different products of your competitors and see what they are doing, Try to incorporate it into your marketing strategy and you will be easily able to create a new plan out of it.



Optimize:-
The third approach is to follow what you did last year but in a better way. Go for a SWOT analysis of last year’s marketing plan and see what changes you can bring in to make it much better. This will be quite easy for you and your peer group can help you out with this.

Rip it up and start again:-
This might be a very challenging task. You need to ring out the old strategy completely and make room for the new one. The real progress comes only when you try to take an entirely different approach. As the saying goes, the man was not put to space by flying the airplanes a little higher. 

Avail The Best SMO Services In India

SMO which is referred to as the social media optimization is basically the use of a number of outlets which is to generate awareness or rather educate the customers about the efficiency of the products and services provided by your organization. Besides, if you are an owner to a business and aim to effectively sell products to buyers or rather attract the crowds of customers to your web site on a digital platform then opting for the SMO services India is considered to be of great benefit. The services providers, make use of the outlets effectively in order to educate the customers about the product and services provided by you. The services provided to you here can help you in increasing the numbers of customers to your sites by attracting them through the information of the quality goods and services offered.

The SMO services in India aim to help out the customers to get some effective end results. The services here are the best and unique which has been of great help to attract the crowd of customers active online to your site. Opting for the services here is considered to be a wise decision because of the quality services provided here. Moreover, the services provided here are the best and trusted. This SMO or the social media optimization services provided here are convenient and reliable. In addition, the quality and effectual services provided here are appreciated by all the customers who have opted for it previously and in the same manner, it will even benefit you are a fresher to it. Apart from all the above, the social media optimization offered to you are cost-effective. To be more precise, the cost charged for the services here are worthy of the cost charged.

Avail The Best And Quality Services By Opting For The Web Development Company In India

It is likely that the term web development might be unheard to most of you. If you are one among such then it is necessary to have a clear idea of the term app development before completely getting in to the content.

More about the term web development

Web development is basically referred to as the process of developing or rather enhancing your profile online. It is a broad term which is inclusive of the different work involved in developing a website for the internet. The web development procedure is further carried on with the use of web designing and various other prospects which contribute towards adding an efficient outlook to your website. In addition, the web development processes are carried out to attract the crowd of customers to your web.

If you are the one who aim to design or rather create an effective web site online then it is suggested as well as recommended to opt for the web development company India. The web development company here has been efficient in satisfying the needs and wants of the customers by benefitting them. The web development services provided here are the best and unique which are designed with the main aim of benefiting the customers in the digital ground. The web development services provided here are provided by the group of specialized workers with professional knowledge and skills that can help you enhance your website. In addition, the web development company in India provides you with the cost-effective services. The cost charged for the efficient services provided here are very reasonable compared to the services provided. Moreover, one who aims to avail the best web development service can easily afford for the services provided here.

Have the best digital marketing services by opting for the digital marketing agency in Delhi

Digital marketing or rather advertising for the products or services online with the use of the latest technologies have been of great help to the businessmen to market for their products effectively. Digital marketing stand for an enormous advantage as marketing for your products and business on a digital platform stands with various business opportunities. Digital marketing can help you enhance your business with many of the prospects. Promotion or rather educating the customers about your product on the online platform can help your business achieve successful heights by attracting the crowd of customers to your sites.

Besides, if you are in search of any such business prospects with an aim of enhancing your business profile on the online platform then it is suggested to opt for the digital marketing agency in Delhi. The digital marketing agency here has been efficient in providing quality services to the customers which are convenient as well as the one on which you can simply rely on. The services provided here are trusted and has been efficient in benefitting all the customers opting for it. The digital marketing services provided by the agencies make use of the latest technology and innovate idea to marketing for your products and services efficiently. The service providers here put in their consistent efforts to provide the best results out of their skilled labor and specialized knowledge. Apart from all the above, the quality services provided here is cost-effective. To be more precise you are charged only for the services provided to you. The amount charged for the quality services provided here are very reasonable and can be easily afforded by a majority opting for such services.

Enhance your business with the internet marketing company India

Internet marketing is a boon to all the entrepreneurs. It has been effective in marketing the products. With the increasing use of the internet by the people, the effectiveness of internet marketing is increasing day by day. Moreover, it has been an effective platform where you can advertise or market for your products with the use of the web. This internet marketing via the internet has been effective in serving all the business requirements. It has been a great source for marketing any product and service and making people aware of it.

The success of the internet marketing, however, depends on the marketing company which you are opting for. It depends totally on the experts and professionals providing you with the services. Moreover, the most effective and preferred is the online marketing company India. The internet marketing services provided here are the best and are concerned with satisfying all the customer's needs and wants. The team of members or the service providers associated with the internet marketing has a specialized knowledge and experience of their work. They with their experience and expert knowledge add some of the most effective strategies to the internet marketing. The services providers are well focused towards their jobs. They work with a sole motive of satisfying all the customer's needs and wants.

Internet marketing is one of the best ideas where you can invest some amount in a growing business. In addition, internet marketing has not only proved to be effective but it also saves much of your money. Internet marketing is a bit inexpensive when compared to the other marketing source. Moreover, it can be easily afforded by the entrepreneurs who aim to secure a good position in the market. Besides, the internet marketing company India adds to the effectiveness of marketing.

TIPS TO GROW YOUR BUSINESS WITH THE HELP OF DIGITAL MARKETING

In today’s time, if you are not using the power of digital marketing, then you have to rethink about your marketing plan. Digital Marketing helps you in many ways like creating your brand image, finding right audience, etc. It also helps you to stay connected with the customers which is important for every businessman to take it seriously.

Below are some of the important points that you must keep in your mind while making your plan:

1. The first and important point that you have to keep in mind while making your plan is that the posts or the comments that comes from customers must show on your page. It is not an overstatement, but it will surely define the success of your marketing plan.

2. You can also use different platforms to use your plan. But you have to remember that the type of post you are choosing should be created on each platform and also the formats of each platform should be same.

3. You can also optimize your content for each platform and it is another important thing that you should consider. It simply means that you have to design the content as per the format which is required. For example, if you are posting your content on YouTube, then you should keep the content in video format. This is not an easy job as all the platforms have some guidelines, but you can always take help from the professionals. You can take help from digital marketing agency in India as they have qualified experts in such fields.

4. It is important to remember that if you are using any social media platform, you must maintain equal balance between your branding and your business as social media plays an important role in both the parts.

Hopefully, these tips can help you in aligning your digital marketing plan with your overall revenue and business goals. You can also consult a digital marketing agency in India for the best advice and support.

Why go for Android App Development

Majority of phones used in India are Android phones. Android apps thus are beneficial to develop in India. Android is a free and open platform built on Linux. As much as 85% of the mobile application based market is occupied by Android apps. Customers use android applications for shopping, social media, banking, sports, news etc. Thus android app development must be ventured into. Here are a few advantages of development of Android apps.

1) Increase in productivity – People prefer mobile applications over websites because it is easier to access. Also as it saves time and it works faster, people prefer it.

2) Platform – They have higher use as many people use android in India. They are preferable to small businesses and start-ups as they have a wider platform than other types of platforms.

3) Customizable - Android applications can be customized as per your need. As they are preferred by many people, there are many app developers who can customize your app for your business needs. It has many options which a developer can customize and experiment with his/her creativity.

4) Low investment – As Android is an open-source platform and software development kit is available for free to every user, it has low cost. The software developers do not have to pay a huge sum of money for software, hence their cost is low. Also, the developers can add details at low cost.

5) Secure – In 2012, Google had a major security fix which made Android the safest platform available.

If your company is thinking about its strategies for growing customer base, you must definitely consider Android app development. If you are considering a single stable platform to develop an app, Android is the best platform in India. Android apps can be developed quickly and thus they can be launched faster than any other app platform.

For Android development company in India, consider Green Web Media.deepakdua675@gmail.com

Social Media as a Marketing Tool

Social media is an irreplaceable part of our lives. We wake up and see our phones to check our social medias. A long time ago elders complain about youngsters being too involved in their social media but now everyone is the same. Everyone is on social media. Social media is a great way to meet new people, keep in touch with people and get connected with long lost friends. People are now using social media more than ever. An arena where everyone uses social media, using social media marketing is a good tool for reaching the masses. Using SMO is a way of optimizing your social media profile. If your website has your social media listed with it, people would obviously check your social media because people like being social and they judge people or businesses based on their social media. An interactive social media of your business would result in more customers. For making present and prospective customers visit your website more, you should keep providing content on your website.

You should also grow your social media network because you must keep growing. Also if your rival is also on social media, indulges in public conversation with them so that your customers know that you are a fun company. If your customers or other people are commenting on your posted content on social media, try to reply promptly. If possible write witty answers which would make people come back for more updates. Organize special contest like Lucky Draw or lucky customer and email the winning customers some coupons. Organize quizes on social media and ask your participants to share their stories or share a post posted by you and the person who shares the post maximum times win. For Social Media Optimization company or smo company in India, consider Green web media.

Choosing your best android developer

Do you how the smart phones can change the way you do your business? Are you sitting idle just waiting for your clients to come to you? This is the time you take a proactive step and provide them with something that will ease your communication with them. The best option is to develop a mobile app so that you are always close to their heart and mind. Open a Smartphone and you will see myriad of apps for all possible daily tasks of a person. From eating to exercising, from family to business, everything has a specified app and the apps save time of the people. Like, purchasing grocery from an online app is better than personally visiting the store.

From your business point of view as well, you need to think in this direction and hire an android app developer in Noida. Now, you will ask why android app developer and not an iOS one. The answer to this is very simple. The android market is too large and it has capture more than 70% of the total mobile market. Developing android apps is better than iOS and if you are really keen on providing your business app to iPhone and iPad users, you can ask your developer to develop a hybrid app that can run on all the devices.

It is important you take a decision, hire android app development services for your business, and see the affect on your sales. Your sales are surely going to boost.

Some principles that web designers must follow

Well, no one can tell a designer how to design his website. Designing is one’s own creativity and creativity has no boundaries. However, we while doing something we often look up to a few big names in our field and we try to emulate what they have achieved in their lives. Something like this applies to web development as well.

The gamut of web development services in India is wide and each of the designers in the country is delivering his best so that the website aids in the growth of the organization. Here are some of the tips provided by great designers that every designer must follow:

1. A good design is innovative
As a web designer makes sure that, the website you designed has some innovative elements. You, as a designer, need to maintain the uniqueness of the website and it should not be a copy work. The more your website is innovative, the better are the chances of getting good traffic over it.

2. A good design is always useful
Not only your website design should be unique but also it should equally be useful to your visitors. Many designers make use of extreme flash and graphics that at the end cause fatigue in the eyes of the viewers. Try to make your design simple and useful.

3. A good design is understandable
A good web designer will create a website that is easily understood by the visitors. Each of the elements of the website should be lucid. If people do not understand your website, they will not purchase from it.

4. A good design is honest
A website design should be honest. One should not cheat while creating a website for a company. Honesty is always the best policy. 

Choose what is best for you

Fonts, colors, graphics is what people look for being attracted towards your brand. All these elements when combined to create a perfect logo; this is when you are at a stage where you can insist people look back at you. You can observe the examples around, McDonald’s, Burger King Etc. Look how good their logo is, perfectly fits their products and services and any layman can recognize them by looking at their logo. If you want to create such lasting presence of your business, you need to hunt for the best logo designers in Delhi NCR.

You might come across a number of freelancers coming to you to offer their services. They might be good and might not be. Without checking their background, previous work and talking to their previous employers, do not haste in taking a decision. The best option is to latch on to a digital marketing company who can provide you a package of services that will include logo designing, website designing, SEO, SMO etc. When you are working with a brand, you know you can trust them and moreover, there are better chances to get the testimonials for them and you can find out if the digital marketing company is worth your proposal or not.

When you need the best, you need to pick it from a bunch of many. It all depends on you how you choose yours among the many logo designers in Delhi NCR. You need to inculcate that bull’s eye and the perfect selection that will assure you and your team that you have selected nothing but the best.

For further queries on logo designs and other digital marketing services, you can count on Green Web Media. 

Use PPC marketing to build your business

Pay Per Click aka PPC is a way to use the search engine advertising that they generate more click to your websites. Generally, people look for clicks and traffic through organic ways but PPC is a non-organic but absolutely legal way to generate clicks for your website. Of course, when you say pay per click, it means that it is paid. We all use the internet every day and you must have seen those ads flashing on the right, left, top and bottom of a website you visit, that is basically pay per click marketing.

It works in a very easy way, every time a visitor clicks to your ad and visits your website; you need to pay a small sum of amount to the search engine. Therefore, for each click, you will keep paying fees to the search engines. PPC makes good business in the digital world and if you too are marveled by the term and looking for more visits to your website, consult a PPC company in Noida today. PPC marketing is a win-win situation for everyone. Both the website owners and the search engines make money through this. The benefits are:

1. PPC is good for researchers. It is observed that viewers and searchers click on the paid ad more often than any other form of digital marketing. Google always ensure that the PPC ads meet the user’s needs and hence the user is more likely to click the paid ads.

2. It is good for advertisers as well as the search engines. Search engines make good money from PPC. Each click fetches them a good amount and imagine, per day how many clicks are there from millions of users. Advertisers have another unique platform to put their message in front of the world.